Linking other websites within your Shopify store’s content is a great way to boost its SEO ranking.
It may seem counterintuitive. After all, how can someone else’s site help yours? The reasoning is that links to other sites (also known as backlinks) help your SEO ranking by establishing credibility.
Additionally, search engines can recognize top-ranking backlinks in your Shopify store’s content, boosting your site’s ranking.
What types of backlinks should you use?
Here are some ideas:
Supplier or manufacturer links. Product descriptions and information on supplier or manufacturer websites can help boost your SEO ranking.
Industry leaders. Links to sources such as industry-relevant magazines or influencers can also help boost your store’s SEO ranking.
YouTube videos. Videos can be a highly effective way of kickstarting your store’s SEO ranking. Including links to popular videos, especially those with relevant keywords, can help boost your Shopify SEO ranking.
Please remember to keep an eye out for broken links. Avoid these at all costs, as they negatively impact your SEO ranking.