As we have described above, one of the major advantages of adding a live chat to your e-commerce store is that it can simplify things for your customers. It also allows you to offer a more personalized shopping experience, and help your customers feel as though they are shopping in a real-life store.
A Segment survey revealed that 44% of consumers would likely shop from a store repeatedly if they received a personalized experience. In essence, personalization is what will turn visitors into repeat shoppers. Just as live chat offers a personalized experience, PickyStory also offers product deals to help customers find what they need faster.
Product deals can be used to create product “packs” so that customers aren’t confused by which products go together, as well as personalized offers and deals that can be displayed on specific product pages (or elsewhere throughout your store). Offering targeted, personalized deals based on the specific products your customers are browsing is a great tactic for increasing your average order value (AOV) and conversions.