Firstly, it’s important to understand that using a minimal Shopify theme doesn’t mean you can’t add bold, beautiful images to your site. In fact, an e-commerce store that focuses on text over images is doing their products a disservice.
It’s also important that you carefully consider your messaging. When you’re using a Shopify minimal theme, you only have a few key images and sentences to display – so make them count! Provide your customers with only the most important information they need.
Finally, having a minimalist design doesn’t mean you shouldn’t have helpful icons and buttons throughout your customer’s journey. Many of the best Shopify minimal theme examples still feature converting tools like a sticky add-to-cart button, as well as an on-page live chat icon so your customers can easily have their questions answered.