[New product] Announcing PickyStory's next product -- Subscriptions 🔄

Charge Tax on Shipping Rates in Shopify [Ultimate Guide]

Table of Contents

Estimating shipping taxes is a crucial aspect of running a Shopify store, particularly in regions where it is required by law. Accurately calculating and applying shipping taxes ensures compliance with local tax regulations and helps maintain a transparent and trustworthy customer shopping experience. By incorporating shipping tax estimation, e-commerce sites can provide customers with upfront visibility into the total cost of their orders, promoting transparency and avoiding any surprises during the checkout process. Adhering to regional tax requirements not only helps avoid legal repercussions but also builds customer confidence and fosters positive relationships, ultimately contributing to the success of the Shopify store.

In this article, we’re going to discuss what shipping taxes are and how you can leverage Shopify’s tools to make sure you stay compliant.

So, let’s get on with it!

What Are Shopify Shipping Taxes?

Taxes on shipping rates in e-commerce stores refer to the additional charges or fees imposed by governmental authorities on the shipping costs associated with online purchases. These taxes can vary depending on the country, state, or local jurisdiction involved, as each jurisdiction may have its own rules and regulations regarding the taxation of shipping services.

To navigate the complexities of taxes on shipping rates, e-commerce businesses often seek the assistance of tax professionals or leverage tax automation software that can help calculate and manage tax obligations accurately. That is why Shopify’s built-in settings allow online stores to automatically calculate shipping taxes where applicable, making it convenient to comply with regulations.

Does Shopify Charge Tax on Shipping?

Shopify provides a flexible tax management system that allows businesses to configure tax settings according to their needs. This includes the option to charge taxes on shipping if the applicable tax laws require it. The tax settings can be adjusted within the Shopify admin dashboard, giving e-commerce businesses control over how taxes are applied to different products, shipping methods, and jurisdictions.

To charge taxes on shipping in Shopify, online stores typically need to set up tax rules based on the tax laws specific to their location(s). This involves defining the appropriate tax rates for shipping charges and associating those rates with the applicable shipping zones or regions.

It’s important to note that tax laws and regulations can vary across different countries, states, and local jurisdictions. Some jurisdictions consider shipping charges taxable, while others may exempt them from taxation. Therefore, e-commerce sites must understand the tax laws in their specific regions and consult with tax professionals or legal advisors to ensure compliance.

Why Is Shopify Charging Taxes on Shipping?

Shopify itself does not decide to charge taxes on shipping. Still, it is determined by the tax laws and regulations in the business’s jurisdictions.

Here are the key reasons why Shopify may charge taxes on shipping:

#1: Legal Compliance

Tax laws and regulations differ across countries, states, and local jurisdictions. In many jurisdictions, shipping charges are considered taxable, and businesses are required to collect and remit taxes on these charges. To ensure legal compliance, Shopify provides functionality enabling businesses to apply shipping taxes when required by the applicable tax laws.

#2: Nexus and Tax Obligations

Nexus is a legal concept that establishes a sufficient physical or economic presence of a business in a particular jurisdiction. If a business has nexus in a jurisdiction that imposes taxes on shipping, the business may be required to collect and remit those taxes. Shopify enables businesses to configure tax settings based on their nexus and tax obligations, helping them meet their legal requirements.

#3: Simplified Tax Management

By charging taxes on shipping, Shopify simplifies the tax management process for businesses. Instead of manually calculating and applying taxes on shipping charges, which can be complex and time-consuming, businesses can configure their tax settings within the Shopify platform. Shopify’s tax calculation and management features help automate the process and ensure accurate tax calculations.

#4: Transparency and Customer Expectations

Charging taxes on shipping helps ensure transparency in pricing for customers. By clearly displaying the taxes on shipping charges during the checkout process, customers can understand the total cost they are paying for their purchases, including shipping and applicable taxes. This transparency enhances customer trust and reduces the likelihood of any surprises or misunderstandings related to pricing.

To accurately apply taxes on shipping, businesses using Shopify can leverage the platform’s tax configuration options or consult with tax professionals who can guide them on the specific tax obligations and regulations in their jurisdictions.

Shopify Tax Shipping Rates Ultimate Guide
Source: https://www.unsplash.com/

How Are Shipping Taxes Calculated?

The calculation of shipping taxes can vary depending on the tax laws and regulations in the specific city, state, or country where the transaction occurs. Here are the key factors that may influence how shipping taxes are calculated:

#1: Tax Laws and Rates

Tax laws and rates differ across countries, states, and local jurisdictions. The first step in calculating shipping taxes is understanding the applicable tax laws in the specific jurisdiction. Tax rates can be expressed as a percentage of the shipping cost or as a fixed tax amount.

#2: Taxable vs. Non-Taxable Shipping

Some jurisdictions consider shipping charges taxable, while others may exempt them from taxation. Determining whether shipping charges are taxable or non-taxable is typically outlined in the tax laws and regulations of the jurisdiction. It’s important to consult the specific tax laws and seek guidance to categorize shipping charges as taxable or non-taxable correctly.

#3: Tax Calculation Method

The method used to calculate shipping taxes can vary. In some cases, the tax is calculated based on the total shipping cost, while in others, it may be based on the shipping method or service used. Additionally, jurisdictions may have different rules for calculating taxes on flat-rate shipping versus variable-rate shipping.

#4: International Shipping

When dealing with international shipping, additional considerations come into play. The destination country may impose customs duties and import taxes, separate from any shipping rate taxes. International shipping taxes are typically assessed by customs authorities based on the declared value of the goods being shipped and the applicable customs regulations of the destination country.

To calculate shipping taxes accurately, businesses often leverage tax automation software or consult with tax professionals who can provide guidance based on the specific tax laws and regulations of the jurisdictions involved. However, Shopify simplifies the whole process for online stores. You can enable automatic shipping tax calculation or turn it off depending on your e-commerce site’s specific needs and situations.

How Are Taxes and Shipping Calculated at Shopify Checkout?

At the Shopify checkout, taxes and shipping are calculated based on the settings and configurations determined by the merchant using the Shopify platform.

Here’s a detailed explanation of how taxes and shipping are typically calculated at the Shopify checkout:

Tax Calculation

#1: Tax Settings

Merchants can configure tax settings within the Shopify admin dashboard based on their business location and the jurisdictions they sell to. They can set up tax rates and rules for different regions or countries.

#2: Nexus Determination

Shopify helps merchants determine their nexus, which refers to the physical or economic presence that may trigger tax obligations in specific jurisdictions. Shopify applies the appropriate tax rules and rates based on the nexus information provided.

#3: Tax Jurisdictions

Merchants specify the tax jurisdictions where they have a tax obligation. This can include countries, states, provinces, or other local jurisdictions.

#4: Tax Rates

Merchants can set tax rates for each applicable jurisdiction. These rates can be defined as a percentage of the product’s price or a fixed amount.

#5: Tax Calculation

When a customer proceeds to checkout, Shopify automatically calculates the applicable taxes based on the customer’s shipping address and the configured tax rates and rules for that jurisdiction. The calculated tax amount is then added to the order total.

Shipping Calculation

#1: Shipping Settings

Merchants can configure various shipping options and methods within the Shopify admin dashboard. This includes setting up shipping rates, carrier integrations, and shipping zones.

#2: Shipping Zones

Merchants define shipping zones, which are geographic regions that determine the shipping rates for customers. They can set rates based on regions, countries, states, or postal codes.

#3: Shipping Rates

Merchants can create shipping rates based on factors such as the weight, dimensions, or price of the products being shipped. These rates can be configured as flat, weight-based, price-based, or carrier-calculated rates.

#4: Shipping Methods

Different shipping methods can be offered, such as standard, expedited, or international shipping. Each method may have its own associated rate or use the configured shipping rates.

#5: Shipping Calculation

When a customer proceeds to checkout, Shopify calculates the shipping cost based on the selected shipping method, the customer’s shipping address, and the configured shipping rates. The calculated shipping cost is then added to the order total.

Displaying Taxes and Shipping

#1: Transparency

Throughout the checkout process, Shopify displays the applicable taxes and shipping costs separately, ensuring transparency and clarity for the customer.

#2: Order Summary

The taxes and shipping charges are itemized in the order summary, allowing customers to see the breakdown of costs before completing their purchase.

It’s worth noting that you can tailor tax and shipping calculations based on your specific needs. Nevertheless, keeping in touch with any regulation changes is important to ensure you remain compliant. The best part is that Shopify automates the process for you.

Grow your sales with high-performing deals.

How Can You Estimate Shipping Taxes on Shopify?

Here’s a detailed look at how you can estimate shipping taxes on Shopify:

Step 1: Tax Settings Configuration

Let’s assume a merchant has configured tax settings for two tax zones: Zone A and Zone B.

Step 2: Customer’s Shipping Address

Now, let’s consider a customer who provides a shipping address in Zone B during checkout.

Step 3: Tax Calculation

Step 4: Shipping Charges

Let’s assume the customer’s order includes a product priced at $100 and incurs a shipping charge of $10.

Step 5: Tax Estimation

To estimate the shipping taxes, Shopify applies the tax rate of 10% to the taxable shipping charges of $10.

Step 6: Displaying Taxes

Shopify displays the estimated tax amount of $1 to the customer during the checkout process, providing transparency and itemizing the tax in the order summary.

Please note that the accuracy of shipping taxes depends on the configuration settings and the customer’s shipping address. Changes to these settings may cause shipping taxes to vary, leading to potential mistakes. That is why e-commerce sites must encourage customers to provide accurate shipping information to ensure the right calculation.

Tax on Shipping Rates in Shopify
Source: https://www.unsplash.com/

Estimating Shipping Taxes Outside the US

Estimating shipping taxes outside the United States on Shopify involves considering the tax laws and regulations of the specific country or region (i.e., the European Union) where the customer is located. Here’s a detailed explanation of how to estimate shipping taxes outside the United States:

#1: Research Tax Laws

Start by researching and understanding the tax laws and regulations of the country or region you are shipping to. Look for information on whether shipping charges are subject to taxation and any specific tax rates or exemptions that may apply.

#2: Determine Taxability of Shipping

Based on the tax laws of the destination country, determine whether shipping charges are taxable or exempt. Some countries may consider shipping charges part of the taxable transaction, while others may exempt them.

#3: Collect Customer Information

During checkout, collect the customer’s shipping address, including the country and any applicable regional information (such as state or province). This information is crucial for estimating the shipping taxes accurately.

#4: Configure Tax Settings

Within the Shopify admin dashboard, configure the tax settings to accommodate the tax laws of the destination country. This typically involves setting up tax zones and rates specific to that country or region.

#5: Tax Jurisdiction Determination

Based on the customer’s shipping address, Shopify will identify the tax jurisdiction associated with the destination country or region. This allows for accurate tax calculation.

#6: Apply Applicable Tax Rates

Apply the tax rates based on the tax jurisdiction to the taxable components of the order, which may include the product price and the shipping charges. Refer to the configured tax rates and rules for the destination country to ensure accurate tax calculation.

#7: Display Taxes

Display the estimated shipping taxes to the customer during the checkout process. Ensure transparency by itemizing the tax amount in the order summary, allowing customers to see the breakdown of costs before finalizing their purchase.

Shopify provides resources and tools to help merchants navigate international tax obligations. Consider leveraging Shopify apps or integrations to assist with accurate tax calculations and compliance for different international jurisdictions.

Does Shopify Calculate Tax Outside of the United States?

Shopify provides robust tax calculation functionality that enables merchants to configure and apply taxes accurately for various international jurisdictions. Here’s a detailed explanation of how Shopify calculates taxes outside of the United States:

#1: Tax Settings Configuration

You can configure tax settings within the Shopify admin dashboard to accommodate different tax requirements. This includes setting up tax rates, tax zones, and tax rules specific to each country or region where they have tax obligations.

#2: Tax Rates and Zones

You can also define tax rates for each applicable country or region based on those jurisdictions’ tax laws and regulations. Tax zones determine the tax rates applicable to specific geographic regions.

#3: Tax Jurisdiction Determination

When a customer provides their shipping address during checkout, Shopify identifies the tax jurisdiction associated with the destination country or region. This allows for accurate tax calculation based on the customer’s location.

#4: Tax Calculation

Shopify applies the relevant tax rates based on the determined tax jurisdiction to the taxable components of the order, such as the product price and potentially the shipping charges. The tax calculation considers the configured tax rates and rules specific to each country or region.

#5: Displaying Taxes

Shopify displays the calculated taxes to the customer during checkout, providing transparency and itemizing the tax amount in the order summary. This allows customers to see the breakdown of costs, including the applied taxes, before finalizing their purchase.

#6: Compliance with Local Tax Laws

By configuring tax settings and accurately calculating taxes, Shopify helps merchants comply with various international jurisdictions’ tax laws and regulations. This ensures that merchants can accurately collect and remit taxes as the respective tax authorities require.

Be sure to check out how specific Shopify apps can help you navigate complicated shipping tax calculations for regions outside of major markets such as North America and the European Union. These apps can help you automate shipping tax calculations, ensuring you always get it right.

Shopify Tax Shipping rates
Source: https://www.pexels.com/

Can You Remove Shipping Taxes on Shopify?

It is possible to remove shipping taxes on Shopify by adjusting the tax settings within the platform. Here’s a detailed explanation of how to remove shipping taxes on Shopify:

#1: Access Tax Settings

Log in to your Shopify admin dashboard and navigate to “Settings” and “Taxes.”

#2: Configure Tax Zones

Review your existing tax zones or create a new one specifically for shipping charges. This allows you to isolate and modify the tax settings related to shipping.

#3: Edit Tax Zone

Click on the tax zone that includes shipping charges, or create a new tax zone if necessary.

#4: Adjust Tax Rates

You can adjust the tax rates within the tax zone specifically for shipping charges. Set the tax rate for shipping to zero (0%) or remove the tax rate altogether.

#5: Save Changes

Once you have made the necessary adjustments to remove shipping taxes, click “Save” to update your tax settings.

Please keep in mind that some regions may require you to include shipping taxes. So, be sure to double-check before removing shipping taxes.

What Happens When You Don’t Include Shipping Taxes?

As a general rule of thumb, always be sure to confirm if your region requires including shipping taxes on sales. If your region requires it, but your e-commerce site fails to include shipping taxes, your online store may face the following consequences:

#1: Non-Compliance Penalties

If your jurisdiction requires collecting and remittance taxes on shipping charges, failing to comply with these obligations could result in penalties, fines, or other legal consequences. Tax authorities may take enforcement actions to ensure businesses fulfill their tax obligations.

#2: Legal Liabilities

Non-compliance with tax laws can lead to legal liabilities. This may include civil lawsuits or administrative actions initiated by tax authorities. Failure to include shipping taxes as required by law could be viewed as a violation, potentially resulting in legal consequences.

#3: Audit and Investigation

Tax authorities have the authority to audit or investigate businesses to ensure compliance with tax regulations. Suppose your business is found to have not included shipping taxes when required. In that case, it may trigger an audit or investigation, leading to potential legal consequences.

#4: Reputational Impact

Failing to include shipping taxes as required by law could harm your business’s reputation. Customers may view non-compliance negatively and perceive it as an unethical business practice. This can result in a loss of trust, customer dissatisfaction, and potential damage to your brand’s image.

As you can see, it’s always a good idea to ensure you are clear about the specific requirements in your jurisdiction to avoid needless penalties and legal issues.

Conclusion for Charge Tax on Shipping Rates in Shopify [Ultimate Guide]

Estimating shipping taxes is vital for maintaining transparency and trust with customers. When legally required, including shipping taxes ensures that the total cost presented to customers during checkout is accurate and upfront. Shopify stores demonstrate a commitment to fair pricing and open communication by considering shipping taxes. This transparency fosters customer confidence, as they clearly understand the costs involved in their purchase.

Ignoring shipping taxes can lead to surprises and customer dissatisfaction. Therefore, it is essential to prioritize estimating and disclosing shipping taxes when legally required, ensuring a transparent and positive shopping experience for customers.

Disclaimer: The information provided in this blog post about taxes is for general informational purposes only. It should not be considered as professional tax advice. For personalized tax guidance, please consult a qualified tax professional or financial advisor. We do not assume any responsibility for the accuracy or completeness of the information presented herein. Tax laws and regulations may vary, and individual circumstances can impact tax situations.

Grow your sales with high-performing deals.

MOST POPULAR

Back to top
pickystory

Book a demo to learn more about PickyStory's e-commerce growth platform

By entering your email, you agree to receive marketing emails from PickyStory.


Trusted by the fastest-growing
e-commerce brands

vertical logos
Icon

Not enough sales?

Capture every drop of revenue with PickyStory's complete upsell platform.

See the MAGIC Live

PickyStory in action

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How Zenbivy uses Frequently Bought Together

Zenbivy simplifies the shopping experience by displaying all the needed pieces of its sleeping systems on one page, under each product that is part of a sleeping system. This way, shoppers don't need to go through multiple pages and guess what goes with what. Zenbivy enjoys much larger orders, and shoppers can have a seamless experience.

www.zenbivy.com

Create Frequently Bought Together

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Prodigy uses Build Your Own Bundle

Prodigy enables its shoppers to build their own bundle of golf discs, fully personalizing the shopping experience. Shoppers get an easy way to select their favorite discs while Prodigy consistently increases its AOV.

www.prodigystore.eu

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Gravity Fitness uses Bundle as Product

Gravity Fitness knows that it's not an easy task for shoppers to collect all the required pieces for a complete home gym. That's why they have created pre-made home gym bundles for an easy shopping experience. Now they have fewer SKU issues, a higher AOV, and happier customers.

www.gravity.fitness

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Petliking.com uses Complete the Bundle

Petliking.com never misses an opportunity to offer more products to its shoppers after they add an item to cart. By offering to complete the bundle, Petliking.com helps shoppers to discover additional related items that complement each other while increasing its order size.

www.petliking.com

Create Complete the Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Doodle Couture uses Bundle as Product

Doodle Couture makes it so easy for shoppers to equip their best friend with the required outfit. Instead of moving back and forth between pages, Doodle Couture offer a complete bundle for pets on one page with a single click. This boosts AOV while making the shopper happy.

www.doodlecouture.com

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How A&D Performance uses Complete the Bundle

A&D Performance always seizes intent-based opportunities to offer additional supplements when shoppers add items to their cart. By displaying a 'Complete the Bundle' popup, A&D Performance increases their Average Order Value (AOV) while helping their customers discover more products.

www.andperformance.com

Create Complete the Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Koala Babycare uses Bundle as Product

Koala Babycare simplifies its shoppers lives by offering complete cream & oil sets. Shoppers can easily pick their favorite bundles and save while Koala Babycare increases its AOV and number of orders.

www.koalababycare.com

Create Bundle as product

Spend X Get Y

Encourage shoppers to spend a certain amount of money (X) in order to receive a specific benefit or reward (Y)

What is Spend X Get Y?

"Spend X, Get Y" promotions are designed to motivate shoppers to spend more money with the promise of receiving something valuable in return. It's a win-win situation where customers get a benefit, and the store increases its sales.

Why are brands using it?

How Jose Pizarro uses Spend X Get Y

Jose Pizarro takes advantage of PickyCart and 'Spend X Get Y' to reward shoppers with free shipping when they spend £75 in-store. This is a win-win offer for both sides - while Jose Pizarro increases the AOV, shoppers receive a sweet reward.

www.josepizarro.com

Create Spend X Get Y

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Agrestis uses Complete the Bundle

Agrestis makes sure to consistently display a variety of spirits to their shoppers at the right moment. As shoppers add spirits to the cart, Agrestis extends an offer to include more related spirits, resulting in an improved shopping experience and a higher Average Order Value (AOV).

www.stagrestis.com

Create Complete the Bundle

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Wisdom Foods uses Build Your Own Bundle

Wisdom Foods wanted to upgrade its shopping experience by making it easy for shoppers to pick their desired syrups. Now it allows shoppers to build their own bundles of syrups from a single page and checking out. This increases Wisdom Foods' order sizes while providing a personalized experience to their shoppers.

www.wisdomfoods.com.au

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Dineamic uses Bundle as Product

Dineamic takes advantage of bundles to package their pre-made meals by dietary requirements, so every shopper can quickly and easily find the desired category of meals and add them all with a single click. This simplifies the shopping experience and benefits both sides, as Dineamic boosts its Average Order Value (AOV).

www.dineamic.com.au

Create Bundle as product

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Line Furniture uses Bundle as Product

Line furniture simplifies its shoppers lives by offering complete furniture sets in different styles. Now shoppers can easily find their favorite living room and save while Line Furniture increases its AOV and number of orders.

www.linefurniture.se

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Sobel Home uses Complete the Bundle

Sobel Home never misses an opportunity to offer more products to its shoppers after they add an item to cart. By offering to complete the bundle, Sobel Home helps shoppers to discover additional related items that complement each other while increasing its order size.

www.sobelathome.com

Create Complete the Bundle

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How By Benson uses Frequently Bought Together

By Benson never misses an opportunity to offer more options to its customers. While shoppers visit their product pages, they constantly offer to extend or upgrade the targeted product, resulting in better service and larger orders.

www.bybenson.com

Create Frequently Bought Together

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How By Benson uses Build Your Own Bundle

As a professional destination for home gardeners, By Benson understands that it might be tricky to select all the necessary tools to make your garden shine. That's why By Benson helps its shoppers choose bundles of tools with a single click, while boosting their Average Order Value (AOV).

www.<span data-buffer="">bybenson.com

Create Build Your Own Bundle

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Good Store uses Build Your Own Bundle

Good Store encourages its shoppers to build their own custom bundles of soaps. They provide a variety of soaps to choose from and leave the selection itself to the shopper. This is fun, rewarding, and makes both sides happy.

www.good.store

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Westman Atelier uses Bundle as Product

Westman Atelier understands that the attention span of the average shopper is quite short. Furthermore, with numerous options available, it's often easier to opt for a suggested bundle that's already curated for you.

www.westman-atelier.com

Create Bundle as product

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How Aim’n uses Frequently Bought Together

Aim'n never misses a shopper when it comes to its product pages. It utilizes the 'Frequently Bought Together' feature to suggest additional sizes to product viewers, ensuring that no shopper is left without a solution while keeping its main sizes as the default option.

www.aimn.se

Create Frequently Bought Together

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How BLANQI uses Bundle as Product

BLANQI make it easy for their shoppers to find complete maternity sets. While shoppers receive a fast, single-click shopping experience, BLANQI enjoys higher order amounts without investing any additional resources.

www.blanqi.com

Create Bundle as product

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Carly Jean uses Build Your Own Bundle

Carly Jean offers its shoppers the opportunity to build their own custom looks by selecting the individual items that comprise their desired outfit. 'Build Your Own Bundle' enables Carly Jean to easily provide a personalized experience that shoppers love and want to return to again and again.

www.carlyjeanlosangeles.com

Create Build Your Own Bundle

Spend X Get Y

Encourage shoppers to spend a certain amount of money (X) in order to receive a specific benefit or reward (Y)

What is Spend X Get Y?

"Spend X, Get Y" promotions are designed to motivate shoppers to spend more money with the promise of receiving something valuable in return. It's a win-win situation where customers get a benefit, and the store increases its sales.

Why are brands using it?

How Proclamation Jewelry uses Spend X Get Y

Proclamation Jewelry encourages its shoppers to spend at least $500 on jewelry in-store to receive free shipping. This is a win-win for both the shoppers, who get free shipping (which can be expensive at times), and the brand, which maintains a higher average order value.

www.proclamationjewelry.com

Create Spend X Get Y

pickystory

Convert more visitors into buyers with PickyStory's e-commerce conversion platform

By entering your email, you agree to receive marketing emails from PickyStory.


Trusted by the fastest-growing e-commerce brands