Discover PickyStory conversion platform.
Get inspired from industry leaders
Connect other tools
Create custom high-converting bundle deals
Sell complete sets & galleries
Offer AI-based product recommendation in cart
Get inspired from successful merchants improved their ROI with PickyStory.
Increase your Average Order Value
Customize your customers’ journey
Sell while auto-syncing inventory
Learn how to increase sales
Get inspired from industry leaders
See PickyStory in action
Read product documentations
Help merchants with PickyStory
Watch how-to videos
Discover how to increase your AOV with combo products
The guide to create high converting bundles
Customize shopping journey with AI-based recommendations
Proverb offers natural, simple, and sustainable skincare, with nothing you don’t need
higher AOV with PickyStory
of store revenue from bundles
ROI on PickyStory
As a professional rugby player in England’s top-flight league, Luke Sherriff was extremely conscious of what he put in his body. When a new fitness coach pointed out some of the potentially harmful ingredients in products like deodorant and body wash, Luke also became conscious of what he put on his body.
Luke joined forces with natural beauty expert (and now wife) Kirstie to create Proverb; skincare products that are easy on bodies and planets alike. In 2019, the pair crowdfunded their refillable deodorant – the first on the UK market.
When the COVID-19 pandemic took hold, Proverb pivoted to selling their specially formulated hand sanitizer, and for each unit sold, donated sanitizer to frontline healthcare workers and those experiencing hygiene poverty. Today, Proverb offers their refillable deodorant and body wash (sold in a unique, home-compostable pouch!), cleansers, moisturizers, and more.
“We wanted to sell bundles from day one, but the tech we had in place on our site fell apart as we were preparing to launch. Luckily, we found PickyStory and could set everything up quickly, with amazing support. It’s ended up being a much better solution for us and our customers.”
Luke Sherriff
Co-founder, Proverb
?
Luke and Kirstie knew that bundles would be an important part of their business. They wanted to give their customers the option to purchase pre-built skincare packages, made up of several different items. Plus, they also saw bundles as a strategic move – they could bundle their best-selling deodorant and body wash with other, newer products to increase sales.
Proverb already had an app for selling bundles when they launched their deodorant. However, this original solution failed, leaving the pair scrambling to find a solution that integrated with their existing tech stack, and subtracted inventory accurately (and automatically) from individual products when a bundle was purchased.
Luke found PickyStory, and hasn’t looked back. With some help from PickyStory’s support team, he was able to bundle Proverb’s products together in different combinations, and assign unique discounts to each bundle.
The fact that PickyStory also handled bundle inventory appropriately (by linking the original SKUs to the bundle) was important to Proverb, to avoid selling out of stock products in bundles, and to prevent bundles from being purchased if one of the components was sold out.
>
!
Proverb have seen great uptake from their product bundles. They generate 1.5x higher AOV from bundle sales, and approximately 25% of their total online revenue now comes from bundle sales.
Luke has also been impressed with the customer experience that PickyStory delivers for Proverb. Having seen a good response from the bundles, which can easily be viewed and purchased by customers with a single click, Luke has made sure that the bundles feature front and center on Proverb’s site.
Luke Sherriff, co-founder @ Proverb
PickyStory helps e-commerce merchants to collect hidden revenue by selling products together. PickyStory offers a variety of deals like Bundle Products, Combo Products, Bundle Builder, Kits, Looks, and Coupons.
© 2023 PickyStory
Schedule a demo to learn more about PickyStory's e-commerce conversion platform
By entering your email, you agree to receive marketing emails from PickyStory.
Get matched with the right partner. PickyStory will do all the work to connect you with one of our awesome partners.
Convert more visitors into buyers with PickyStory's e-commerce conversion platform
By entering your email, you agree to receive marketing emails from PickyStory.
