Luke and Kirstie knew that bundles would be an important part of their business. They wanted to give their customers the option to purchase pre-built skincare packages, made up of several different items. Plus, they also saw bundles as a strategic move – they could bundle their best-selling deodorant and body wash with other, newer products to increase sales.
Proverb already had an app for selling bundles when they launched their deodorant. However, this original solution failed, leaving the pair scrambling to find a solution that integrated with their existing tech stack, and subtracted inventory accurately (and automatically) from individual products when a bundle was purchased.