[New Era] Bundles AI: Auto-generate & sell the best performing bundles 🤖

Shopify Lite: Features, Benefits, and Limitations of Shopify’s Intro Platform

Entering the world of e-commerce can seem like a daunting task. Building an e-commerce platform requires a significant monetary investment. Moreover, it takes time and dedication to create the best site for your products and services.

Investing in a proprietary e-commerce platform represents a prohibitive cost for small business owners and entrepreneurs. Also, third-party subscription e-commerce platforms can cost thousands of dollars to use. As a result, many aspiring entrepreneurs have trouble getting their foot in the door.

Shopify Lite solves that issue.

In this article, we will discuss how Shopify’s introductory platform is a cost-effective and functional alternative for small business owners and entrepreneurs looking to build an e-commerce site within their existing social media page or website. We will also discuss how to use Shopify Lite, as well as its features and limitations. 

So, let’s get on with it!

What is Shopify Lite?

Shopify is an e-commerce platform that allows anyone to build a functional e-commerce site from scratch. Shopify facilitates the process by eliminating the need for coding and web development. Shopify’s platform doesn’t require any specialized knowledge to use. As such, anyone, regardless of technical skills, can use Shopify to build their e-commerce site.

Shopify Lite is Shopify’s entry-level service. Shopify works on a subscription basis. Therefore, users must sign up for one of Shopify’s packages. Initially, Shopify is free to use for 14 days. You can test Shopify’s multiple functions without any restriction during this time. Afterward, you must sign up for one of its plans.

Small business owners and entrepreneurs on a shoestring budget can use this platform easily. Lite costs $9 a month to get started, and allows you to build a simple and effective e-commerce site with a few clicks. 

You can easily integrate Lite’s features to any WordPress or social media site. In doing so, you can sell and take payments directly on your site. This approach facilitates making money only regardless of the products and services you sell.

Who is Shopify Lite for?

This platform is for anyone looking to build an e-commerce site on their existing website, blog, or social media page. It aims to serve small businesses and entrepreneurs looking for a highly cost-effective alternative. Nevertheless, anyone new to e-commerce can use this platform to get the ball rolling. 

Overall, Shopify Lite reduces the time and effort needed to create an online payment portal. Additionally, it helps you learn the ropes before you commit to a substantial investment. You can always upgrade your Shopify account later when you need more robust capabilities as your business expands.

Grow your sales with high-performing deals.

How do you use Shopify Lite?

You can build your e-commerce site using your existing social media or blog by integrating Shopify Lite. In essence, you can create an e-commerce site from scratch in a few hours. 

That’s all there is to it.

Taking online payments is easy with Shopify Lite’s best features. You can quickly integrate Lite into your existing website, blog, or social media page without needing to build a brand-new site from scratch. Moreover, you can take payments in person with the point of sale app. 

To begin, all you need is to sign up. From there, you can register for your free 14-day trial to familiarize yourself with the platform.

What are the top 5 Shopify Lite features?

Lite offers a few of the basic features that come with any Shopify plan. So, let’s take a look at the top five features that come with a Shopify Lite plan:

#1 Shopify Lite offers easy social media integration

The platform works very well with social media platforms like Facebook or Instagram. For instance, you can communicate with your customers through Facebook messenger. From there, you can manage sales for your blog, social media page, or website. 

In particular, it works very well with Facebook. You can build a Facebook shop page and sell directly from here. This Shopify Lite feature removes an additional barrier since customers don’t need to leave Facebook and go to your site. They can check it out right from your Facebook page. 

#2 Shopify Lite's "Buy Now" button

Lite allows you to add a “buy now” button in any part of your blog, website, or WordPress site. This feature makes it extremely easy to create a checkout for your site. As such, you don’t need to use any complicated coding applications to create a checkout page. All your customers need to do is hit the “buy now” button to make a purchase.

#3 Shopify Lite's Point of Sale app

Shopify’s introductory platform offers a point-of-sale app. In other words, you can physically take payments anywhere you go. This feature allows you to have a social media page or website and accept payments in person, such as in fairs, markets, bazaars, or any live event. This app is compatible with Android and iOS systems. Therefore, your phone or tablet becomes your cash register.

#4 Great customer support

Shopify offers great customer support. Thus, you can solve any issues you have over the phone, chat, or email. Shopify provides 24/7 support, a robust resource library, and video tutorials. Consequently, you’ll get the help you need to use the platform effectively.

#5 Shopify Lite is extremely affordable

We’ve saved the best feature for last – a very budget-friendly plan at $9 a month. As such, Lite’s pricing makes it easy for anyone building an online e-commerce site on a tight budget.

What are the biggest limitations of Shopify Lite?

This introductory platform does come with some limitations you need to consider before signing up.

#1 No storefront

Shopify Lite aims to integrate checkout and point of sale features into your existing blog, website, or social media page. As a result, you don’t get a brand-new storefront like you would with other Shopify plans.

 While you can integrate Lite into your site using another platform such as WordPress, you won’t have access to the Shopify App Store, and can’t add apps like PickyStory to your site, meaning you may be missing out on revenue. 

shopify lite
Source: shopify.com/lite

#2 You don't get Shopify's best features

Shopify Lite intends to provide you with the essential Shopify features. As such, you get the “buy now” button, customer support, and point of sale app support. Beyond that, you will need to sign up for one of Shopify’s other plans.

#3 Shopify Lite transaction fees can get expensive

While the initial cost of $9 a month is extremely affordable, taking online credit card payments can get pricey. With Shopify Lite, you pay a 2.9% commission plus 30 cents on every transaction. In-person point of sale purchases pay a 2.7% commission only. Thus, you must consider this transaction fee when you determine your product and service pricing.

#4 Limited staff accounts

With Shopify Lite, you only get one staff account. This Shopify Lite feature means that only two people can access the platform (the administrator and one other staff member). This may be a limitation if you have multiple staff members. 

#5 Can't integrate with Twitter or Pinterest

If you’re active on these social media platforms, you may have difficulty integrating Shopify Lite. As such, you can check out the 14-day free trial to see if it works for you. If it doesn’t, you can always cancel your subscription.

When should you upgrade your Shopify Lite account?

This platform is a great way to get your foot in the door of the e-commerce world. However, there will come a time when you may need more robust capabilities. So, here are some criteria to determine when it’s time to upgrade your account to a Shopify Basic Plan.

#1 Upgrade when you need a dedicated storefront

There are times when selling on your blog or social media page may not be enough for your product offering. As a result, you need to build a dedicated storefront. 

#2 Upgrade from Shopify Lite when you need more staff accounts

When you have multiple staff members, you need more staff accounts. As such, upgrading to the Shopify Basic Plan provides you with three staff accounts in addition to the admin account.

#3 Upgrade when you need customized pricing and shipping options

Suppose you offer customized products with bundles, bulk discounts, or specialized shipping rates. In that case, you may need to build a brand-new storefront. At that point, upgrading to a Shopify Basic Plan makes sense.

#4 Upgrade from Shopify Lite when your business is scaling

When your business begins to scale, Shopify Lite may prove insufficient to meet your needs. Scaling businesses usually go for the Shopify Basic or standard Shopify Plans. 

#5 Upgrade when you have international customers

Lite may not meet your needs if you sell to international customers. Multi-language functions, customized storefronts, and international shipping rates need more robust capabilities. As such, a standard Shopify Plan may be your best choice.

Shopify Lite: A simple platform where smaller merchants can get started

Shopify Lite is a great option for anyone looking to get their foot in the e-commerce world. It provides a way to take online and in-person payments when you don’t need a website. Small-scale businesses can benefit from using the point of sales app. 

At $9 a month, Shopify Lite’s best feature is its pricing. As a result, small businesses on a tight budget can benefit from using Shopify Lite’s features. However, expanding businesses need more robust capabilities such as a Basic or Standard Shopify Plan.

If you’re looking to get started in e-commerce, this is a great option for you. However, please note that you may need to upgrade to a more robust Shopify Plan as your business grows.

If you’re looking for more Shopify tips and tricks, check out the PickyStory blog.

Good Luck!

Grow your sales with high-performing deals.

Generate more revenue from every store visit.

Offer irresistible deals across your buyer's journey.

MOST POPULAR

Back to top
Icon

Not enough sales?

Capture every drop of revenue with PickyStory's complete upsell platform.

See the MAGIC Live

PickyStory in action

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How Zenbivy uses Frequently Bought Together

Zenbivy simplifies the shopping experience by displaying all the needed pieces of its sleeping systems on one page, under each product that is part of a sleeping system. This way, shoppers don't need to go through multiple pages and guess what goes with what. Zenbivy enjoys much larger orders, and shoppers can have a seamless experience.

www.zenbivy.com

Create Frequently Bought Together

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Prodigy uses Build Your Own Bundle

Prodigy enables its shoppers to build their own bundle of golf discs, fully personalizing the shopping experience. Shoppers get an easy way to select their favorite discs while Prodigy consistently increases its AOV.

www.prodigystore.eu

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Gravity Fitness uses Bundle as Product

Gravity Fitness knows that it's not an easy task for shoppers to collect all the required pieces for a complete home gym. That's why they have created pre-made home gym bundles for an easy shopping experience. Now they have fewer SKU issues, a higher AOV, and happier customers.

www.gravity.fitness

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Petliking.com uses Complete the Bundle

Petliking.com never misses an opportunity to offer more products to its shoppers after they add an item to cart. By offering to complete the bundle, Petliking.com helps shoppers to discover additional related items that complement each other while increasing its order size.

www.petliking.com

Create Complete the Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Doodle Couture uses Bundle as Product

Doodle Couture makes it so easy for shoppers to equip their best friend with the required outfit. Instead of moving back and forth between pages, Doodle Couture offer a complete bundle for pets on one page with a single click. This boosts AOV while making the shopper happy.

www.doodlecouture.com

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How A&D Performance uses Complete the Bundle

A&D Performance always seizes intent-based opportunities to offer additional supplements when shoppers add items to their cart. By displaying a 'Complete the Bundle' popup, A&D Performance increases their Average Order Value (AOV) while helping their customers discover more products.

www.andperformance.com

Create Complete the Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Koala Babycare uses Bundle as Product

Koala Babycare simplifies its shoppers lives by offering complete cream & oil sets. Shoppers can easily pick their favorite bundles and save while Koala Babycare increases its AOV and number of orders.

www.koalababycare.com

Create Bundle as product

Spend X Get Y

Encourage shoppers to spend a certain amount of money (X) in order to receive a specific benefit or reward (Y)

What is Spend X Get Y?

"Spend X, Get Y" promotions are designed to motivate shoppers to spend more money with the promise of receiving something valuable in return. It's a win-win situation where customers get a benefit, and the store increases its sales.

Why are brands using it?

How Jose Pizarro uses Spend X Get Y

Jose Pizarro takes advantage of PickyCart and 'Spend X Get Y' to reward shoppers with free shipping when they spend £75 in-store. This is a win-win offer for both sides - while Jose Pizarro increases the AOV, shoppers receive a sweet reward.

www.josepizarro.com

Create Spend X Get Y

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Agrestis uses Complete the Bundle

Agrestis makes sure to consistently display a variety of spirits to their shoppers at the right moment. As shoppers add spirits to the cart, Agrestis extends an offer to include more related spirits, resulting in an improved shopping experience and a higher Average Order Value (AOV).

www.stagrestis.com

Create Complete the Bundle

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Wisdom Foods uses Build Your Own Bundle

Wisdom Foods wanted to upgrade its shopping experience by making it easy for shoppers to pick their desired syrups. Now it allows shoppers to build their own bundles of syrups from a single page and checking out. This increases Wisdom Foods' order sizes while providing a personalized experience to their shoppers.

www.wisdomfoods.com.au

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Dineamic uses Bundle as Product

Dineamic takes advantage of bundles to package their pre-made meals by dietary requirements, so every shopper can quickly and easily find the desired category of meals and add them all with a single click. This simplifies the shopping experience and benefits both sides, as Dineamic boosts its Average Order Value (AOV).

www.dineamic.com.au

Create Bundle as product

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Line Furniture uses Bundle as Product

Line furniture simplifies its shoppers lives by offering complete furniture sets in different styles. Now shoppers can easily find their favorite living room and save while Line Furniture increases its AOV and number of orders.

www.linefurniture.se

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Sobel Home uses Complete the Bundle

Sobel Home never misses an opportunity to offer more products to its shoppers after they add an item to cart. By offering to complete the bundle, Sobel Home helps shoppers to discover additional related items that complement each other while increasing its order size.

www.sobelathome.com

Create Complete the Bundle

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How By Benson uses Frequently Bought Together

By Benson never misses an opportunity to offer more options to its customers. While shoppers visit their product pages, they constantly offer to extend or upgrade the targeted product, resulting in better service and larger orders.

www.bybenson.com

Create Frequently Bought Together

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How By Benson uses Build Your Own Bundle

As a professional destination for home gardeners, By Benson understands that it might be tricky to select all the necessary tools to make your garden shine. That's why By Benson helps its shoppers choose bundles of tools with a single click, while boosting their Average Order Value (AOV).

www.bybenson.com

Create Build Your Own Bundle

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Good Store uses Build Your Own Bundle

Good Store encourages its shoppers to build their own custom bundles of soaps. They provide a variety of soaps to choose from and leave the selection itself to the shopper. This is fun, rewarding, and makes both sides happy.

www.good.store

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Westman Atelier uses Bundle as Product

Westman Atelier understands that the attention span of the average shopper is quite short. Furthermore, with numerous options available, it's often easier to opt for a suggested bundle that's already curated for you.

www.westman-atelier.com

Create Bundle as product

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How Aim’n uses Frequently Bought Together

Aim'n never misses a shopper when it comes to its product pages. It utilizes the 'Frequently Bought Together' feature to suggest additional sizes to product viewers, ensuring that no shopper is left without a solution while keeping its main sizes as the default option.

www.aimn.se

Create Frequently Bought Together

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How BLANQI uses Bundle as Product

BLANQI make it easy for their shoppers to find complete maternity sets. While shoppers receive a fast, single-click shopping experience, BLANQI enjoys higher order amounts without investing any additional resources.

www.blanqi.com

Create Bundle as product

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Carly Jean uses Build Your Own Bundle

Carly Jean offers its shoppers the opportunity to build their own custom looks by selecting the individual items that comprise their desired outfit. 'Build Your Own Bundle' enables Carly Jean to easily provide a personalized experience that shoppers love and want to return to again and again.

www.carlyjeanlosangeles.com

Create Build Your Own Bundle

Spend X Get Y

Encourage shoppers to spend a certain amount of money (X) in order to receive a specific benefit or reward (Y)

What is Spend X Get Y?

"Spend X, Get Y" promotions are designed to motivate shoppers to spend more money with the promise of receiving something valuable in return. It's a win-win situation where customers get a benefit, and the store increases its sales.

Why are brands using it?

How Proclamation Jewelry uses Spend X Get Y

Proclamation Jewelry encourages its shoppers to spend at least $500 on jewelry in-store to receive free shipping. This is a win-win for both the shoppers, who get free shipping (which can be expensive at times), and the brand, which maintains a higher average order value.

www.proclamationjewelry.com

Create Spend X Get Y

pickystory

Get matched with the right partner. PickyStory will do all the work to connect you with one of our awesome partners.

Trusted by the fastest-growing
e-commerce brands

vertical logos
pickystory

Convert more visitors into buyers with PickyStory's e-commerce conversion platform

By entering your email, you agree to receive marketing emails from PickyStory.


Trusted by the fastest-growing e-commerce brands

pickystory

Book a demo to learn more about PickyStory's e-commerce upsell platform

By entering your email, you agree to receive marketing emails from PickyStory.


Trusted by the fastest-growing
e-commerce brands

vertical logos