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Best 13 Shopify Lookbook Apps for Your E-commerce Store [2023]

Table of Contents

Making a good impression is a key component of a successful e-commerce site. Like brick-and-mortar stores, putting on a good image is crucial in getting customers in the door. The e-commerce equivalent is building an attractive layout filled with eye-catching images and graphics.

The big question is: how can you build a Shopify store with great visuals but without breaking the bank?

In this article, we’re going to discuss how you can build an outstanding Shopify store using lookbooks. A lookbook can help capture your customers’ attention, driving sales conversions and boosting revenue. We’re also going to discuss the best Shopify lookbook apps you can use to create the best possible storefront.

What is a Shopify Lookbook?

In essence, a Shopify lookbook is an image gallery used to showcase product lines, brands, and collections. As such, a Shopify lookbook aims to display how your e-commerce site’s products look like in real action.

Lookbooks work very well with any type of product type and industry. While lookbooks are generally used in the fashion and beauty segments, practically any type of industry can use lookbooks to create unique displays.

There are various ways you can implement a lookbook into your Shopify store:

Above all, Shopify lookbooks give your customers a good indication of what they can expect from your products and brands. So, using lookbooks is a wonderful strategy you don’t want to pass up.

How Can You Do a Shopify Lookbook?

There are two ways to do a Shopify lookbook.

You can jump into the Shopify source code to modify the features needed to host image galleries, videos, and slideshows. You can then upload content so that galleries and slideshows populate. Once you’ve got your image galleries, videos, animations, and slideshows running, you can tweak them as needed.

This method involves extensive coding and web development. As a result, you’ll need to enlist the services of experienced, professional programmers. The cost and time involved largely depend on the features you want to include.

But there’s good news – there’s an easier way of doing things.

The easy way involves using a Shopify lookbook app. A Shopify lookbook app does the heavy lifting for you. All you need to do is install the app, and you’re good to go – you just have to make sure you have found the right app.

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What Should You Look for in a Shopify Lookbook App?

Like any other app, a Shopify lookbook app must fit your e-commerce site’s needs. Therefore, not all Shopify apps can fulfill the role you need them to. As a result, there are five key considerations to take into account.

Speed. Loading times are a big deal for an e-commerce site. The best lookbook app for Shopify to optimize code to ensure loading times are not affected.

Cost. While some apps may get a bit pricey, some free Shopify apps exist. So, there’s something for every budget.

Support. Getting support from app developers is crucial. Thus, timely support is an important part of choosing the best lookbook app for Shopify.

Reviews. Since not all Shopify lookbook apps are created equal, reading reviews can help you determine the pros and cons of each app. Doing so can save you headaches down the road.

Reliability. A reliable Shopify lookbook app can greatly enhance your site’s performance. Specifically, a reliable app allows you to drive sales and boost your Shopify store’s profitability consistently.

There is a sea of options in the Shopify app store. While that is a great thing, it can also be confusing. That is why we have prepared a curated list of the best lookbook apps for Shopify. This list will provide you with everything you need to find the right app for your e-commerce site’s specific needs.

The 13 Best Lookbook Apps for Shopify

Let’s take a look at the best lookbook apps for Shopify:

App Name

PRICe

Free Trial

Number of Reviews

rating

Support

PickyStory

Free plan available

7 days

355

4.8

Email, live chat, video call

Cevoid

$39/month

14 days

23

5.0

Email

Easy Catalog

$9.99/month

None

79

4.2

Email

Image Slider

- EA

$6.99/month

7 days

120

4.7

Email

Image/Photo

Gallery Portfolio

$4.99/month

7 days

20

5.0

Email

Instafeed

Free

N/A

64

4.8

Email

Lookbook

$29/month

7 days

59

4.8

Email

Lookbook Shop

by Gallery

$4.99/month

7 days

131

4.9

Email

Lookbookify

$6.90/month

7 days

31

4.8

Email

Portfolio Gallery

$5.99/month

7 days

6

4.9

Email

Shop the Look

$9.97/month

14 days

68

5.0

Email, call

Stylaquin

2% on sales

None

4

5.0

Email

#1: PickyStory

PickyStory is ideal for merchants looking to add a lookbook to their online store. With PickyStory, lookbooks can be created in just a few minutes, by adding the relevant products, an optional discount, and linking each “Look” to your beautiful lifestyle images. 

Looks can be displayed on a dedicated gallery page in your store, on individual product pages, or just about anywhere else you like. When a customer clicks on the look, a popup appears showing the individual products that make up the look. These products can be added to the customer’s cart in a single click. 

advantages of lookbook shopify
Source: try.pickystory.com

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#2: Cevoid: Collect & display UGC

Cevoid: Collect & display UGC by Cevoid is a Shopify lookbook app you don’t want to miss. Use the power of photos and videos to showcase your products throughout your community. Harness the power of marketing to get the best results. Link your Shopify store with your social media channels to boost your store’s performance.

best lookbook app for shopify
Source: apps.shopify.com/cevoid-ugc

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#3: Easy Catalog: wholesale/retail

Easy Catalog: wholesale/retail by aleksovApps is a Shopify lookbook app you certainly want to check out. Get the most out of your Shopify store by creating amazing product catalogs. Then, load the catalogs onto your store like a flipbook or lookbook. Wow your customers with cool designs and interesting displays.

what is a shopify lookbook
Source: apps.shopify.com/easy-catalogs

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#4: Image Slider - EA

Image Slider – EA by EnormApps is a cool Shopify lookbook app to keep on your radar. Use banners, slideshows, and banner displays to wow customers. Slider lookbooks use images and videos to highlight your Shopify store’s best products. Get the most out of your displays by customizing time, transitions, and presentations.

pros and cons of shopify lookbook
Source: apps.shopify.com/enorm-image-slider

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#5: Image/Photo Gallery, Portfolio

Image/Photo Gallery, Portfolio by Zifyapps is a killer Shopify lookbook app to keep an eye on. Showcase your product catalog by using professional quality layouts. Create portfolios, galleries, and video displays easily. Build a work of art right on your Shopify storefront. Harness the power of lookbooks and collections to boost sales conversions.

top lookbook app for shopify
Source: apps.shopify.com/easy-portfolio-gallery

 Here’s why this app is a go-to choice for best lookbook app for Shopify:

#6: Instafeed | Instagram Feed

Instafeed | Instagram Feed by Instasell is a free Shopify lookbook app you don’t pass up. Use this killer app to transform your Shopify store into an Instagram showcase. Get social proof by using tasteful layouts and easy-to-navigate layouts. Use advanced analytics to get information on views and the number of clicks. Combine the power of Instagram to create the ultimate lookbook.

free shopify lookbook app
Source: apps.shopify.com/instafeed-by-instasell

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#7: Lookbook

Lookbook by Mod Media is a highly functional Shopify lookbook app. Get the most out of your Shopify store’s products and brands by using a uniquely dedicated lookbook app. Create beautiful designs and layouts your customers will love. 

Link product pages and cart for quick sales. Boost your Shopify store’s sales and visibility. Provide your customers with all the information they will need regarding your product and brands. Easy-to-interface means building a wonderful storefront in short order.

what to look for in a shopify lookbook app
Source: apps.shopify.com/lookbook

Here’s why this app is a go-to choice for best lookbook app for Shopify:

Lookbook Shop by Gallery by Zooomy is a Shopify lookbook app that will help you feature your products and brands using killer lookbook designs. Engage customers with shoppable tags on images so customers can shop directly from your lookbook pages. Create a pleasant shopping experience to increase sales and drive revenue. Give your customers the best-possible preview before the purchase.

benefits of a shopify lookbook
Source: apps.shopify.com/lookbook-shop-by-lookbook-images

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#9: Lookbookify

Lookbookify by AuraApps is a Shopify lookbook app that provides the best in shoppable galleries. Wow your customer with stunning galleries. Get more sales directly from your lookbook and product galleries. Use the power of minimalistic but attractive images. Build your Shopify store’s branding through tasteful and inspiring designs. The sky’s the limit with this cool Shopify lookbook app.

best apps for shopify lookbooks
Source: apps.shopify.com/shoppable-galleries-fashion-looks

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#10: Portfolio Gallery

Portfolio Gallery by Elfsight is a Shopify lookbook app you can’t afford to miss. Make a great first impression with colorful and stylish layouts for your product pages, collections, galleries, and lookbooks. Get all the details your customers need in a simple-to-read format. Your customers can visualize the products they want through a popup feature. This Shopify lookbook app will surely have a sensational impact.

top free shopify lookbook gallery apps
Source: apps.shopify.com/elfsight-portfolio

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#11: Shop The Look - Upsell Bundles

Shop The Look – Upsell Bundles by Byte Commerce UG is a Shopify lookbook app the pros rely on. Harness the power of bundles to upsell and boost your Shopify store’s revenue. Combine bundle and combo deals with shop-the-look and lookbook feature your customers won’t pass up. Get the most out of your Shopify store’s value proposition with stunning visuals that will surely impress your customers.

how to use a lookbook on shopify
Source: apps.shopify.com/shop-the-look-4

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#12: Stylaquin

Stylaquin by Stylaquin is another one of the top Shopify lookbook apps you can’t pass up. Delight your customers with an easy-to-use layout. Get customers to stay longer on your site by creating beautiful lookbook designs that will keep them turning page after page. Create that fashion and stylish magazine feel. Add direct-to-cart features to boost your Shopify store’s needs. Streamline conversions to get more conversions.

lookbook gallery shopify app
Source: apps.shopify.com/stylaquin

Here’s why this app is a go-to choice for best lookbook app for Shopify:

#13: Wizy Flipbook

Wizy Flipbook by Rakita Apps is a free Shopify lookbook app you shouldn’t miss. Create tasteful product catalogs by adding a flipbook style to your product collections and lookbooks. Facilitate interaction between your customers and your Shopify store. Allow customers to download PDF versions of your product catalogs.

shopify lookbook app
Source: apps.shopify.com/flipbook

Here’s why this app is a go-to choice for best lookbook app for Shopify:

Add a Lookbook to Increase Your Store’s AOV

There you have it! The tools you need to use lookbooks to build a killer Shopify store.

So, what are you waiting for?

Get the best Shopify lookbook apps to build the storefront of your dreams. Wow your customers and delight them with the best shopping experience they’ve had.

The sky’s the limit with these wonderful Shopify lookbook apps. Get started today!

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Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How Zenbivy uses Frequently Bought Together

Zenbivy simplifies the shopping experience by displaying all the needed pieces of its sleeping systems on one page, under each product that is part of a sleeping system. This way, shoppers don't need to go through multiple pages and guess what goes with what. Zenbivy enjoys much larger orders, and shoppers can have a seamless experience.

www.zenbivy.com

Create Frequently Bought Together

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Prodigy uses Build Your Own Bundle

Prodigy enables its shoppers to build their own bundle of golf discs, fully personalizing the shopping experience. Shoppers get an easy way to select their favorite discs while Prodigy consistently increases its AOV.

www.prodigystore.eu

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Gravity Fitness uses Bundle as Product

Gravity Fitness knows that it's not an easy task for shoppers to collect all the required pieces for a complete home gym. That's why they have created pre-made home gym bundles for an easy shopping experience. Now they have fewer SKU issues, a higher AOV, and happier customers.

www.gravity.fitness

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Petliking.com uses Complete the Bundle

Petliking.com never misses an opportunity to offer more products to its shoppers after they add an item to cart. By offering to complete the bundle, Petliking.com helps shoppers to discover additional related items that complement each other while increasing its order size.

www.petliking.com

Create Complete the Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Doodle Couture uses Bundle as Product

Doodle Couture makes it so easy for shoppers to equip their best friend with the required outfit. Instead of moving back and forth between pages, Doodle Couture offer a complete bundle for pets on one page with a single click. This boosts AOV while making the shopper happy.

www.doodlecouture.com

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How A&D Performance uses Complete the Bundle

A&D Performance always seizes intent-based opportunities to offer additional supplements when shoppers add items to their cart. By displaying a 'Complete the Bundle' popup, A&D Performance increases their Average Order Value (AOV) while helping their customers discover more products.

www.andperformance.com

Create Complete the Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Koala Babycare uses Bundle as Product

Koala Babycare simplifies its shoppers lives by offering complete cream & oil sets. Shoppers can easily pick their favorite bundles and save while Koala Babycare increases its AOV and number of orders.

www.koalababycare.com

Create Bundle as product

Spend X Get Y

Encourage shoppers to spend a certain amount of money (X) in order to receive a specific benefit or reward (Y)

What is Spend X Get Y?

"Spend X, Get Y" promotions are designed to motivate shoppers to spend more money with the promise of receiving something valuable in return. It's a win-win situation where customers get a benefit, and the store increases its sales.

Why are brands using it?

How Jose Pizarro uses Spend X Get Y

Jose Pizarro takes advantage of PickyCart and 'Spend X Get Y' to reward shoppers with free shipping when they spend £75 in-store. This is a win-win offer for both sides - while Jose Pizarro increases the AOV, shoppers receive a sweet reward.

www.josepizarro.com

Create Spend X Get Y

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Agrestis uses Complete the Bundle

Agrestis makes sure to consistently display a variety of spirits to their shoppers at the right moment. As shoppers add spirits to the cart, Agrestis extends an offer to include more related spirits, resulting in an improved shopping experience and a higher Average Order Value (AOV).

www.stagrestis.com

Create Complete the Bundle

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Wisdom Foods uses Build Your Own Bundle

Wisdom Foods wanted to upgrade its shopping experience by making it easy for shoppers to pick their desired syrups. Now it allows shoppers to build their own bundles of syrups from a single page and checking out. This increases Wisdom Foods' order sizes while providing a personalized experience to their shoppers.

www.wisdomfoods.com.au

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Dineamic uses Bundle as Product

Dineamic takes advantage of bundles to package their pre-made meals by dietary requirements, so every shopper can quickly and easily find the desired category of meals and add them all with a single click. This simplifies the shopping experience and benefits both sides, as Dineamic boosts its Average Order Value (AOV).

www.dineamic.com.au

Create Bundle as product

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Line Furniture uses Bundle as Product

Line furniture simplifies its shoppers lives by offering complete furniture sets in different styles. Now shoppers can easily find their favorite living room and save while Line Furniture increases its AOV and number of orders.

www.linefurniture.se

Create Bundle as product

Complete the Bundle

Encourage shoppers to add the missing items to complete the bundle when they add items to cart

What is Complete the Bundle?

Complete the Bundle popup is a deal that appears when a shopper has added some items to their shopping cart but has not yet added all the recommended or related products that typically go together.

Why are brands using it?

How Sobel Home uses Complete the Bundle

Sobel Home never misses an opportunity to offer more products to its shoppers after they add an item to cart. By offering to complete the bundle, Sobel Home helps shoppers to discover additional related items that complement each other while increasing its order size.

www.sobelathome.com

Create Complete the Bundle

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How By Benson uses Frequently Bought Together

By Benson never misses an opportunity to offer more options to its customers. While shoppers visit their product pages, they constantly offer to extend or upgrade the targeted product, resulting in better service and larger orders.

www.bybenson.com

Create Frequently Bought Together

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How By Benson uses Build Your Own Bundle

As a professional destination for home gardeners, By Benson understands that it might be tricky to select all the necessary tools to make your garden shine. That's why By Benson helps its shoppers choose bundles of tools with a single click, while boosting their Average Order Value (AOV).

www.bybenson.com

Create Build Your Own Bundle

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Good Store uses Build Your Own Bundle

Good Store encourages its shoppers to build their own custom bundles of soaps. They provide a variety of soaps to choose from and leave the selection itself to the shopper. This is fun, rewarding, and makes both sides happy.

www.good.store

Create Build Your Own Bundle

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How Westman Atelier uses Bundle as Product

Westman Atelier understands that the attention span of the average shopper is quite short. Furthermore, with numerous options available, it's often easier to opt for a suggested bundle that's already curated for you.

www.westman-atelier.com

Create Bundle as product

Frequently Bought Together

Present bundles of products that are frequently purchased together, simplifying the decision-making process for your customers

What is Frequently Bought Together?

It is a recommendation scenario that suggests additional products to the shopper, which are often purchased by other customers in conjunction with the item they are currently viewing or considering purchasing.

Why are brands using it?

How Aim’n uses Frequently Bought Together

Aim'n never misses a shopper when it comes to its product pages. It utilizes the 'Frequently Bought Together' feature to suggest additional sizes to product viewers, ensuring that no shopper is left without a solution while keeping its main sizes as the default option.

www.aimn.se

Create Frequently Bought Together

Bundle as Product

Combine multiple individual products into a bundle and sell them as a single unit

What is Bundle as Product?

Bundle as Product scenario involves bundling multiple individual products together and selling them as a single unit. This strategy offers shoppers a curated selection of items that work together or complement each other.

Why are brands using it?

How BLANQI uses Bundle as Product

BLANQI make it easy for their shoppers to find complete maternity sets. While shoppers receive a fast, single-click shopping experience, BLANQI enjoys higher order amounts without investing any additional resources.

www.blanqi.com

Create Bundle as product

Build Your Own Bundle

Offer shoppers the ability to create their own bundle of products by selecting from a range of available options

What is Build Your Own Bundle?

Build Your Own Bundle scenario provides shoppers with the flexibility to select specific items or features that best meet their individual needs and preferences. The selection is based on a pre-curated set of products by the merchant.

Why are brands using it?

How Carly Jean uses Build Your Own Bundle

Carly Jean offers its shoppers the opportunity to build their own custom looks by selecting the individual items that comprise their desired outfit. 'Build Your Own Bundle' enables Carly Jean to easily provide a personalized experience that shoppers love and want to return to again and again.

www.carlyjeanlosangeles.com

Create Build Your Own Bundle

Spend X Get Y

Encourage shoppers to spend a certain amount of money (X) in order to receive a specific benefit or reward (Y)

What is Spend X Get Y?

"Spend X, Get Y" promotions are designed to motivate shoppers to spend more money with the promise of receiving something valuable in return. It's a win-win situation where customers get a benefit, and the store increases its sales.

Why are brands using it?

How Proclamation Jewelry uses Spend X Get Y

Proclamation Jewelry encourages its shoppers to spend at least $500 on jewelry in-store to receive free shipping. This is a win-win for both the shoppers, who get free shipping (which can be expensive at times), and the brand, which maintains a higher average order value.

www.proclamationjewelry.com

Create Spend X Get Y

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