Let’s face it, competition in the market today is intense and more challenging than before. To stay in the game, fashion merchants have to look out for new strategies and align themselves with the current trends.
A useful solution to enhance the shopping experience is Shop the Look. PickyStory provides an in-store solution and allows you to create shoppable image galleries so that you can add your looks anywhere on the website. Shoppers can discover complete looks on homepage, product pages, or checkout and can buy the look. Promoting looks related to holidays, creating aggressive look discounts, incentivizing your shoppers to purchase multiple items together, and coming up with style guides for special occasions during the holidays are some of the ways in which Shop The Look can be taken advantage of.
At the end of the day, the holiday season can be overwhelming but if they are well-planned they can also bring incredible rewards. For the fashion industry, the holidays are huge and require time investment, advanced preparations, and strategic promotions that are introduced with your target customers in your mind.