Upselling on Shopify: Want to encourage your customer’s primary purchase? If you nodded your head in “yes” then you may also want to learn how to do it.
But before we take the plunge to understand it, we should know a few facts about upselling. It is a great technique to enhance sales and making the primary purchase more expensive. The author in marketing metrics divulged, “The possibility of selling a product to a new customer is 5-20%, whereas the likelihood of selling to an existing customer is 60-70%”. Therefore, in retrospect, putting the right offers in front of your customers at the right time is a pretty lucrative tactic.
With upselling, you can see a significant increase in the average amount that is spent in dollars per order, known as average order value (AOV), as well as a surge in overall revenue. That being said, the question is how do you encourage your customers to upgrade their purchase?
Therefore, PickyStory simplifies it for you. Below is the list of 5 amazing and effective tactics to upsell your products on Shopify through PickyStory: