How much have abandoned carts cost you in the last 30 days? A lot, right? But do you know the reasons for cart abandonment? Online retailers lose about $18 billion annually due to cart abandonment. And with lots of products expected to be abandoned in digital carts in 2023, cart abandonment has
Coupon code ideas: how can they help your store? Coupon codes involve giving your customers a (usually) single-use, one-time code that they can enter when they make a purchase at your store. A code may result in a discount, like $50 or 20% off their order, or some other incentive
Your e-commerce product pages are one of the most important aspects of your store. Even if you have a user-friendly site that’s easy to navigate, and amazing products your customers love, you may still struggle to generate sales if your product pages aren’t up to scratch. So, what makes a
Lush Décor sells beautiful linens, bedding, and home furnishings. While also selling on other platforms like Amazon, they wished to sell D2C in order to better build a brand and connect with their customers, as well as to increase e-commerce revenue. When looking for tools to enable their brand to
Upselling psychology: Wouldn’t it be great if you knew what your customers were thinking as they browsed your store? While customer mind-reading technology is sadly lagging behind, there are some ways you can get a glimpse into what motivates buyers. In this article, we are going to explore upselling psychology. In
Do discounts increase sales? Discounts are a go-to strategy for practically all retail businesses. Some companies use discounts as part of a permanent marketing strategy. For instance, they start with a manufacturer’s suggested retail price (MSRP) and then heavily discount it to the product’s actual retail price. In some instances,
Popup design examples: The average conversion rate in e-commerce industry is usually around 3%, though of course this number is affected by many factors, including your industry. It seems such a low number to be considered “standard”, which is why merchants around the world are constantly looking for ways to
PickyStory is the e-commerce conversion platform. It enables merchants to uplift their revenue in store. PickyStory offers a variety of deals like Bundle Products, Combo Products, Bundle Builder, Kits, Looks, and coupons.
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